Jenna (Smith) Whyte is an accomplished public relations professional with extensive experience in account management and strategic communications. Currently serving as Associate Director at Destination NSW since September 2022, Jenna also manages public relations for Vivid Sydney. Previous roles include Senior Account Director at alt/shift/ and Bite Communications Pty Ltd, where Jenna managed diverse health and nutrition clients, demonstrating a strong ability to drive strategies across various media platforms. Jenna's early career includes roles at Cox Inall Communications and Cannings Strategic Communications, supported by a solid educational foundation with a Bachelor of Arts in Organisational Communication and a Bachelor of Business Studies from Charles Sturt University.
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