✱ 𝐎𝐛𝐣𝐞𝐜𝐭𝐢𝐯𝐞
It is my objective to help leaders and leadership teams to make smart, substantiated and supported decisions. To improve, enhance and expand businesses in order to achieve better results and transform towards a sustainable future.

✱ 𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞
I have 20+ years of relevant experience in Business Strategy, Leadership, P&L Responsibility, Business Development and M&A. IESE MBA, Barcelona. 

✱ 𝐅𝐨𝐜𝐮𝐬
☛ Structured, fact-based & analytical, number skills and people skills, collaborative approach 
☛ Business strategy, organization design, sustainable business model innovation, program management, transformations, ESG, sustainability, interim COO assignments
☛ Retail, E-commerce, Consumer Goods, Renewable Energy, Non-profit

✱ 𝐂𝐨𝐧𝐭𝐚𝐜𝐭
✉ wouter-at-devreeze.co
☎ +31 6 3975 6565

✱ 𝐂𝐥𝐢𝐞𝐧𝐭 𝐞𝐱𝐚𝐦𝐩𝐥𝐞𝐬
Sunrock, Enstall Solar Group, InnoEnergy, Natuurmonumenten, Land Life Company, The Pollinators, Rivean Capital, VVV Gift Cards, Kramp Groep, Groupe Lemoine, SPORT2000, Euro Caps, DoxFlow Legal, IMA, Wereldhave, QLEVR.

✱ 𝐂𝐥𝐢𝐞𝐧𝐭 𝐫𝐞𝐪𝐮𝐞𝐬𝐭𝐬 (𝐞𝐱𝐚𝐦𝐩𝐥𝐞𝐬)
☛ 𝑆𝑡𝑟𝑎𝑡𝑒𝑔𝑦 𝑑𝑒𝑣𝑒𝑙𝑜𝑝𝑚𝑒𝑛𝑡: "The market develops rapidly. Competition is increasing and sales are under pressure. We need to sharpen our direction, or even set a completely new one. We have all sorts of ideas, but can’t connect the dots. Where do we start? How do we get better overview and insight? How do we make the right choices? How do we integrate the knowledge and expertise of our employees? And how to structure the process?"
☛ 𝑆𝑡𝑟𝑎𝑡𝑒𝑔𝑖𝑐 𝑝𝑙𝑎𝑛, 𝑒𝑞𝑢𝑖𝑡𝑦 𝑠𝑡𝑜𝑟𝑦: "We know where we want to go and how to differentiate. But we need to formulate and substantiate our plans for shareholders, potential investors and/or the supervisory board. How do we do that in a coherent way that appeals to them? How do we ensure financial substantiation?"
☛ 𝑂𝑝𝑒𝑟𝑎𝑡𝑖𝑛𝑔 𝑚𝑜𝑑𝑒𝑙: "Our mission, strategy and objectives are well established.

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