digiDirect is one of Australia's largest retailers of consumer electronics.

Having started as a retailer specialising in cameras and imaging, digiDirect's seven brick-and-mortar stores across the country maintain that speciality with expert staff and the widest range of products.

digidirect.com.au is one of the most popular online retail destinations in Australia, offering tens of thousands of products shipped to thousands of loyal customers from the company's state-of-the-art Sydney headquarters.

Founded by Managing Director Shant Kradjian in 2005, digiDirect employs over 150 staff across multiple states and enjoys important relationships with multi-national supplier partners, payment, loyalty rewards, logistics and other service providers.

Save on all the tech you love at digiDirect – where everything clicks.

Electronics

Retail

digiDirect

Shant Kradjian

Isabelle Vahratian

Mark Raketic

Luke Goldsworthy

Haig Kayserian

Cameron Mount

The Sales and Marketing Team at digiDirect is responsible for driving revenue growth and enhancing brand visibility. This team crafts targeted marketing campaigns, manages product promotions, and builds relationships with customers through expert sales support. By analyzing market trends and customer feedback, they ensure that digiDirect remains a leading destination for consumer electronics in Australia.

Sales and Marketing Team

Sales and Marketing Team

About

Team members