Krishnendu Saha currently serves as the Business Head for Jalsha Movies and Star Kiran, as well as the Head of Marketing, Strategy and Insights for Star Jalsha at Disney Star since November 2023. Prior to this role, Krishnendu held various senior positions, including Senior Director of Marketing and Content/Business Strategy at Viacom18 Media Private Limited, and Head of Marketing, Research & Strategy for New Initiatives at Sun TV Network Limited, where successful ventures included launching channels in new markets. Experience also includes roles at Zee Entertainment Enterprises Limited and Star TV Network, focusing on strategic planning and marketing for regional channels. Krishnendu's career began in engineering as a Senior Software Engineer at Samsung Electronics, followed by earning an MBA from the Faculty of Management Studies at the University of Delhi and dual degrees in technology from the Indian Institute of Technology, Bombay.