Aashna Soni is a Lead Applied Data Scientist at dunnhumby, where expertise in pricing and promotions has been demonstrated through the development of a process to analyze price indexes against competitors for a leading UK retailer. Aashna's career includes roles as Senior and Applied Data Scientist, along with experience as an intern focusing on customer segmentation and unsupervised machine learning model construction. Previous experience includes serving as a Placement Coordinator at the Department of Operational Research and a Relationship Management Intern at Aditya Birla Money Ltd. Aashna holds a Master's in Science in Operational Research from Hans Raj College, University of Delhi, and a Bachelor of Science (Honors) in Mathematics from Jesus and Mary College, University of Delhi, along with actuarial coursework from the Institute of Actuaries of India.