Dynamo Retail Group is the result of a merger of Bike Totaal and Biretco. 

Dynamo Retail Group operates three franchise formulas: Bike Totaal, Profile 'de Fietsspecialist'​ and Fietswereld, and the buying group Dynamo Retail Service. With over 750 shops in three different countries (the Netherlands, Belgium and Germany) and a broad range of services Dynamo Retail Group is a leading organisation in the bicycle retail industry.

Retail

Dynamo Retail Group

Herman Bramer

Yvonne Mulder

Jos Peltzer

Diana Lauffer - Smit

Daniëlle Stegeman

Raymond Schoonderbeek

Marcel van Reen

José Ietswaard-Druif

Nadia Rams

Kerstin de Wit

Willem Aretz

Lennart van Aggele

Harmen van Es

Arne de Boer

Yildiz de Leeuw

Herbert Workel

Operations and Supply Chain

Sales and Customer Relations

Marketing and Content Creation

Human Resources and Administration

IT and Project Management

Teams at Dynamo Retail Group

Operations and Supply Chain

Sales and Customer Relations

Marketing and Content Creation

Human Resources and Administration

IT and Project Management