Martha Marsh

Martha Marsh has been working in the healthcare industry for over 10 years. Martha started their career as a sales account manager at HMSA, where they were responsible for a book of business consisting of 90 mid to large sized accounts. During their time at HMSA, they served as a trusted advisor and primary point of contact for C-level executives and brokers, and was responsible for ensuring retention and renewals. Martha also led new and existing clients through onboarding and implementation, and used data analytics to analyze industry and account trends, impact on costs and utilization, and provided HIPAA regulated feedback to accounts to ensure quality standards, client requirements, and desired financial results.

In February 2020, Martha left HMSA to join Elation Health as an advisor. Elation Health is a healthcare technology company that provides a platform for patient engagement, care coordination, and provider collaboration. Martha is responsible for helping clients leverage Elation Health's products and services to achieve their business goals. Martha also partners cross-functionally with department leadership and teams on client projects/issues, such as Open Enrollment, Health and Wellbeing program education, billing/eligibility reconciliation, and legal inquiries. In their role at Elation Health, Martha has streamlined Medicare, COBRA, onboarding, eligibility, and billing processes for clients, expanded and maintained core product and strategy knowledge, and developed and implemented account plan designs that align Elation Health's products and strategic objectives to employer groups' objectives and benefit programs.