Lara Orlando

Lara Orlando is an experienced qualitative research professional currently serving as Qualitative Research Director and Senior Qualitative Research Consultant at Elma Research since May 2019. Lara has been a lecturer at Università Cattolica del Sacro Cuore since 2006 and previously held the role of Senior Qualitative Researcher at Kantar Health from June 2015 to December 2018. In addition to a long tenure at Gfk-Eurisko as a Senior Market Research Consultant, Lara managed the II level Master Degree program in QM applied to Social and Marketing Research at Università Cattolica from March 2013 to April 2014. Freelance Market Research Consultant work was also conducted at Ipsos-Explorer, Cirm, between 2001 and 2003. Lara holds a PhD in Psychology from Università Cattolica del Sacro Cuore (2002-2004) and a Master's Degree in Psychology from the same institution (1994-2000), complemented by studies at Universitè Paris 8 Vincennes-Saint Denis in 2003.