Palak Malhotra

Palak Malhotra is a seasoned marketing professional currently serving as Senior Manager - Brand & Category Marketing at Enamor since November 2024. Prior experience includes working at Nykaa as Associate Marketing Manager and Assistant Marketing Manager, where Palak led successful content strategies and initiatives for Nykaa Wellness and Nykaa PRO, achieving significant revenue growth and community engagement. At Cognizant, Palak functioned as Senior Analyst, providing strategic marketing consultations to global brands. Earlier experience includes a Public Relations Internship at Media Moments, where Palak developed PR campaigns for various lifestyle and tech brands. Palak holds an MBA in Public Relations, Advertising, and Applied Communication from Symbiosis Institute of Media and Communication and a BA in Psychology with Mass Media from Panjab University.