Iñigo Pastor

Iñigo Pastor serves as the Iberia Sales Director at Encodify, focusing on revenue generation and leading a high-performance SaaS sales team. As a Partner and Chief Executive Officer at WeareXperience since February 2017, Iñigo emphasizes leadership and strategic alignment with organizational goals. Additionally, Iñigo holds an Associate Professor position at IE Business School, teaching courses on omnichannel strategy, digital transformation, and strategic management. Previous roles include Director of the Madrid Office at Morillas Brand Design, Digital Business Strategy & E-Commerce Director at NEINVER, and various senior positions at The Walt Disney Company, where substantial contributions were made in sales, marketing, and e-commerce across Europe. Iñigo holds a Master’s degree in Digital Business from ESIC Business & Marketing School and a degree from Universidad Autónoma de Madrid.