Crystal Miller is an accomplished marketing professional with extensive experience in demand generation and marketing operations across various organizations. Currently serving as Vice President of Marketing at EPS Learning, Crystal previously held leadership roles at Newsela and Formative, where significant achievements included a 49% reduction in marketing costs and a 30% contribution to pipeline growth within six months. Crystal's tenure at NWEA as Senior Director of Demand Generation saw the delivery of 51% of sales opportunities, contributing to $138M in revenue through improved conversion rates and personalized strategies. With a strong background in digital acquisition marketing at KinderCare Education and foundational roles in content marketing, Crystal possesses a diverse skill set that enhances B2B branding and customer engagement. Crystal holds a Bachelor of Arts in Sociology from Pacific University and further education from Portland State University.
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