John Woods

Chief Strategy Officer (cso) at Exinity

John Woods is a seasoned marketing and strategy professional with extensive experience in leadership roles across various industries, including technology, finance, and digital services. Currently serving as Chief Strategy Officer at Exinity, John drives the development and execution of group strategy to foster sustainable growth. Past positions include Chief Commercial Officer at Zenus Bank, Interim CMO at Zellis, and European Ecommerce & Digital Marketing Director at Samsung Electronics. Additionally, John has held key leadership roles at CMC Markets and Alpari, where significant achievements include transforming underperforming businesses into profitable entities. An active member of The Marketing Society and a director at NicholWoods, John specializes in providing marketing and digital services to high-growth enterprises. John holds multiple marketing-related diplomas and has a BA in Industrial Design & Technology from Loughborough University.

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