Beth A. is a seasoned professional in ecommerce strategy, currently serving as Senior Ecommerce Strategy Manager at FARFETCH after progressing from Ecommerce Strategy Manager. Previously at ASOS.com, Beth held the position of Trading Optimisation Specialist. Additional experience includes roles as Digital Centre of Excellence Lead at Kingfisher plc, International Web Merchandiser at Screwfix, and Junior Category Manager at BRICO DEPOT. Academically, Beth A. earned a Bachelor of Arts in French and Spanish from the University of Exeter and completed A Levels in French at Yateley School.