What do you want to change?

Every day, our advertising influences thousands of tiny decisions New Zealanders make about all kinds of things - from where they buy a hammer or what programme they watch, to how they help someone with depression.

These tiny individual changes add up to big shifts in attitudes and behaviour. Changes that have helped grow small sales into big sales, small businesses into big businesses and even helped change the shape of our society.

These changes have been achieved through our advertising, using our skills in strategy and planning, creative, direct and digital, media, and public relations. 

Specialities
Advertising, Integrated Communications, Creative, Media Planning/Buying, Social Media, Branding, Strategy/Planning, Social Marketing, Digital, Mobile, Direct/CRM,Integrated Marketing, Promotion, Public Relations, Community Engagement, Multicultural/Maori Communications, Experiential, Data Strategy/Analytics, Retail/Shopper Marketing, Events/Sponsorship

Advertising

FCB Aotearoa

Paul Wilson

Pauline So

Gary Joseph

Terri Collier

Jane Wardlaw

Ann Dixon

Peter Vegas

Leisa Wall

Niki Pettifer

Anne Lipsham

Sarah Macauley

Blair Alexander

The Creative Team at FCB Aotearoa is responsible for developing innovative and compelling advertising concepts that influence consumer behavior and drive meaningful changes in attitudes. Comprising roles such as Creative Directors, Senior Art Directors, Content Producers, and Digital Developers, the team collaborates to craft integrated communication strategies across various media including digital, social, and experiential. Their work is central to transforming strategic ideas into impactful, engaging, and visually appealing campaigns that help grow businesses and contribute to societal shifts.

Creative Team

Business and Account Management Team

Leadership Team

Creative Team

About

Team members

Other teams at FCB Aotearoa

Business and Account Management Team

Leadership Team