Facundo Lavino

Vice President Brands (category Management) at Flip Social Shopping

Facundo Lavino is an accomplished business leader with extensive experience in brand management, strategy, and operations across multiple industries. Currently serving as Vice President of Brands at Flip since April 2024, Lavino focuses on maximizing GMV and improving brand satisfaction through optimized onboarding processes. Prior roles include Vice President of Customers and General Manager at Weedmaps, where Lavino led revenue and customer-facing teams, as well as Vice President of Strategy & Ops, generating significant revenue through emerging markets. Lavino has a strong background in business operations, having held senior positions at Twitter, where leadership in global business operations yielded a doubled revenue target, and previously in sales strategy across EMEA. Lavino's career also includes experience as an Assistant Coach for the Spain Rugby team and achievements as an international rugby player, complementing a solid educational foundation with a Master's in International Management from ESCP Business School.

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