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Vijay Kanagamathinathan

Senior Creative Director at Freshtohome

Vijay Kanagamathinathan is a seasoned creative professional with extensive experience in leading and managing creative teams across various prominent companies. Currently serving as Creative Director at FreshToHome since March 2022, Vijay oversees a dynamic internal team specializing in social media content creation. Prior experience includes roles as Creative Lead at Target, where responsibilities encompassed leading creative efforts for Food & Beverages brands, and as Creative Director II at Wunderman Thompson, focusing on international campaigns and brand identity development. Vijay has further honed skills in fashion and e-commerce during tenures at agencies like Leo Burnett and Happy Mcgarrybowen, while earlier positions at Ogilvy & Mather and FCB Global provided a strong foundation in visual communication and brand strategy. Vijay holds a B.Sc. in Visual Communication from SRM Institute of Communication.

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