Harper B Hagedorn

Partner at Gemic

Harper B Hagedorn is a seasoned strategist with extensive experience in brand development and innovation across multiple industries. Currently serving as the Office Head of New York and Director of Strategy at Gemic since March 2021, Harper interprets societal, cultural, and technological shifts to shape the future for progressive corporations. Prior roles include Global Brand Strategy and Innovation Manager for MINI at BMW Group, where Harper successfully repositioned the brand and increased its value by 35%. Previous experience encompasses senior strategist roles at Redscout and Ogilvy & Mather, as well as coordinating new business development at Bartle Bogle Hegarty. Educational achievements include a bachelor's degree in philosophy from the University of Vermont and a scholarship at Thammasat University.

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