Guillaume Guersing

Guillaume GUERSING is an experienced marketing professional currently serving as the Head of D2C Services at Geopost, where responsibilities include designing innovative direct-to-consumer services and managing change across a European scope. Previously, Guillaume worked as a freelance consultant at Schoolab, focusing on startups in strategy and marketing. As Head of Marketing Europe at Coyote System, significant achievements included launching B2B activities, enhancing customer journeys, and leading omnichannel campaigns. Prior experience at Chronopost encompassed defining marketing strategies and overseeing the successful launch of new services, including Chronopostfood. Educational qualifications include a Bachelor's Degree in International Business Management from NEOMA Business School and coursework in International Management from Ludwigshafen University.