Leigh Crymble

Leigh Crymble is an accomplished professional in the field of linguistics and marketing, currently serving as the Head Behavioural Linguist at BreadCrumbs Linguistics since March 2019. In addition to this role, Leigh is a Masterclass Presenter at GIBS Business School and has previously held the position of Marketing and Sales Lecturer at the University of the Witwatersrand. With a robust background in marketing, Leigh has progressed through various roles at Discovery Limited, including Divisional Manager and Senior Marketing Manager for Vitality. Prior experience also includes leadership positions at HealthInsite as Head of Communications and lecturing roles at both the University of the Witwatersrand and Rhodes University. Academically, Leigh holds a PhD in Behavioural Linguistics from Wits Business School and a Master of Arts in Applied English Language and Linguistics from Rhodes University.