MacKenzie Swaney

Mackenzie Swaney is an accomplished digital marketing professional with a strong emphasis on search engine optimization (SEO) and content strategy. Currently serving as a Senior SEO Specialist at Grand Canyon Education, Inc., Mackenzie has been instrumental in web testing and streamlining marketing processes for university clients. Previous roles include a Freelance Content Strategist at ClearVoice, where Mackenzie developed SEO strategies across various industries, and a Marketing Associate at Mobile Mini Solutions. Additionally, experiences as an Elite Account Executive at Yelp and internships at ESPN and the Pac-12 Conference highlight a robust background in digital advertising and sports media. Mackenzie holds an MBA in Marketing from Grand Canyon University and a BA in Journalism from the University of Arizona, along with a certificate in Data Analytics and Visualization.