John Wigboldus is a seasoned professional with extensive experience in sales and business development across various technology sectors. Currently serving as the Head of Strategic Development at GreenStar Marketing and P2P Consulting & Advisory Services, Wigboldus focuses on delivering marketing resources and establishing strategic relationships for omnichannel engagement software. As a Principal Consultant at Outside Insights Business Consulting, Wigboldus specializes in driving growth and profitability for Managed Service Providers (MSPs) through business analysis and process implementation. Previous roles include strategic leadership positions at Turnium, Rise People, and CounterPath, emphasizing revenue growth, sales strategy, and organizational restructuring. A graduate of The University of British Columbia with a BA in Economic Geography and further education from the British Columbia Institute of Technology, Wigboldus has built a robust career by leveraging strengths in sales, marketing, and customer success.