Shaira Santos is a Category Account Manager at Growsari since July 2024, responsible for managing a portfolio of FMCG partner companies to drive sales growth and profitability through strategic assortment and pricing. Prior to this role, Shaira served as a Territory Consumer Lead at JTI from November 2022 to June 2024, focusing on brands such as Camel and Winston. Experience also includes serving as a Senior Analyst in Brand Marketing at Shopee from November 2021 to November 2022 and as a Media Planner at GroupM from January 2020 to October 2021, working with prominent brands like MILO and Nescafe. Shaira's career began as a Social Media Planner and Account Executive at Think Ideas Manila, Inc. from July 2018 to December 2019, collaborating with brands like GSK and Lufthansa. Shaira holds a Bachelor of Arts in Communication from the University of the Philippines, completed in 2018.
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