Yisrael Segall is a seasoned marketing professional with extensive experience in digital marketing, demand generation, and team management. As a Fractional Marketing Strategist at Geffen Resources since March 2016, Yisrael has overseen various digital channels, including Paid Search and Social, while also advising on organic traffic optimization. Additional roles include Mentor at GrowthMentor and Member at RevGenius, emphasizing connections within the marketing community. Yisrael has held significant positions such as Senior Demand Generation Manager at floLIVE and Marketing Account/Project Manager at Penguin Strategies, focusing on optimizing advertising campaigns and implementing CRM solutions. Previous experience includes Marketing Director at Telaway USA SIMS, where Yisrael developed a successful demand generation strategy, and Marketing Manager at JBC | Judaica Book Centre, managing e-commerce operations. Yisrael holds degrees in Business Studies and Social Sciences from Charles Sturt University.