Kevin Lucena

Kevin Lucena currently holds the position of Specialist I in Loyalty & Customer Analytics at Grupo Boticário since June 2024, following a tenure as Senior Data Analyst at ZAMP from January 2021 to June 2024. At ZAMP, Kevin focused on loyalty program KPIs, dashboard development, customer profile analysis, and data integration for enhanced analytics. Prior experiences include a role as Senior Data Analyst for Digital Sales Analytics & Growth, where Kevin tackled business issues related to digital platforms by automating SQL queries and reporting. Kevin began a career at Caixa Econômica Federal as a Civil Engineering Intern, contributing to housing project analysis and monitoring. Kevin holds a Bachelor's degree in Civil Engineering from Universidade Federal de Pernambuco and a High School Diploma from Bernice MacNaughton High School.