Ivan J. is an experienced marketing and creative professional currently serving as Head of Creative and Creative Director at Guayakí Yerba Mate, integrating marketing and creative strategies since January 2023. Previously, Ivan held the position of Senior Director of Global Marketing & Creative at TOMS, contributing to the company being recognized as a "Best for the World" B-Corp in 2022. Other roles include Brand Director for a confidential project focused on celebrity-owned direct-to-consumer brands, Marketing Director at Boardriders, and Senior Global Product Manager at adidas, where Ivan led global strategy and partnerships. Ivan's career began as a Co-Founder and Content Creator for a skateboard magazine and includes significant experience at Nike in brand management and marketing strategy. Ivan is pursuing a Master's degree in Art Direction and Visual Communication and holds degrees in Marketing and Graphic Design.