Elizabeth Ross has a robust career in leadership and marketing, currently serving as a Member of the Board of Directors at Harte Hanks and as Chief Executive Officer at Shift Paradigm since January 2022. Ross also fulfills the role of Chairman of the Board at Kenya Children’s Fund and is an Official Member of the Forbes Agency Council. Previous positions include Executive in Residence at Progress Partners, Chief Marketing Officer at Bright Health, and President and CEO at Periscope. Ross holds a BA in Advertising from Michigan State University, and has contributed to various boards and organizations such as Make-A-Wish Minnesota and the American Advertising Federation. Notable accomplishments include the development of brand strategies at Bright Health, significant growth in membership, and participation in IPO strategies.