Erik Carlson is an experienced marketing professional with a diverse background in eCommerce and digital marketing leadership across various industries. Currently serving as Media Lead at Harvest Group since November 2024, Erik has previously held significant roles including Senior Director of Media at Bold Strategies, Inc. and Senior Manager of Digital and eCommerce Marketing at Mizkan America, where notable achievements included significant revenue growth and enhanced marketing strategies. Erik's expertise encompasses designing successful Direct to Consumer sales strategies, managing extensive advertising budgets, and increasing eCommerce sales through targeted digital initiatives. With a strong foundation in psychology from Roosevelt University and experience in corporate rebranding and marketing automation, Erik has a proven track record of driving brand awareness and sales growth.
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