Kelly Bird

Kelly Bird is a skilled marketing professional with extensive experience in the outdoor and e-commerce industries. Currently serving as Chief of Staff and Head of Retention at Homestead Studio, a Klaviyo Elite Master Partner, Kelly focuses on leveraging data-driven strategies for email and SMS marketing. Previous roles include Email Marketing Manager and Founder of Women That Ride, a community for women bikers, and Digital Marketing Consultant for e-commerce brands. With a strong foundation in marketing coordination at Kari Traa, Kelly drove significant sales growth and managed various marketing assets. Experience also includes retail supervision at Fjällräven North America and sales representation for specialty outdoor brands at Cate Lamkin & Associates. Kelly holds a Bachelor's degree in Communications with a Digital Studies Certificate from the University of Wisconsin-Madison.