Beth Simon

Beth Simon is a seasoned professional with extensive experience in strategic planning and implementation across various industries. Currently serving as the Senior Strategy & Implementation Lead at Human8 since November 2021, Beth collaborates with brands to address business challenges through strategy development and insights activation. Previous roles include Co-Founder and Chief Strategy Officer at See Lion, where innovative travel solutions were developed, and Vice President of Strategy at NewFoundry, focusing on custom software solutions for diverse clients. Additional experience spans roles as Director of Strategy and Research at Taproot Marketing, Assistant Brand Manager at Ford Motor Company for key product lines, and earlier positions in product analysis and engineering at Ford. Beth holds an MBA in Marketing from the University of Michigan and a BS in Mechanical Engineering from Michigan Technological University.