RF

Rick Fox

Advisor at HUMBL

Rick Fox is a former NBA player with a 13-year career spanning the NBA’s two most storied franchises, the Boston Celtics and Los Angeles Lakers. Additionally, Rick has an over 30 year career as an entrepreneur across media, sports, gaming, entertainment, hospitality and technology.

Being recruited and drafted by the likes of Dean Smith, Red Auerbach, Jerry West, and Phil Jackson, Rick learned from some of the best minds in both business and sports. These legends entrusted Rick as a leader by making him an extension of their knowledge on the floor. Rick rewarded their trust as Captain of 3 NBA champion teams, all with the Los Angeles Lakers. Rick is now bringing his championship focus to building businesses.

Additionally, Rick has worked with top Fortune 500 brands including, American Express, Walt Disney, Hewlett-Packard, Asus, AT&T, Comcast, Pepsi, Ford, T-Mobile, and Verizon, to name a few, across their global growth initiatives.

More recently, as a technology investor, Rick is an original pioneer in eSports, where in 2015 Rick bridged eSports with the traditional sports business models, becoming the first investor of many prominent sports athletes/celebrities in the #1 eSports league, League of Legends, created by Riot Games. Within eSports, Rick has worked alongside partners such as Asus, HyperX, and Twitch. Rick is repeating his past successes, having since co-founded HiDef, a AAA game development studio focused on the digital metaverse to infest pop culture with a positive impact on global communities.

As a developer in hospitality, and one of the faces of tourism in the Bahamas, Rick has given his time and energy in creating the Bahamas Relief Foundation and bringing real-estate development opportunities to the region.

In media, Rick has a 25 year career, with over 200+ movie and TV episode credits to his name, either as an actor or producer. Having worked with Oscar/Emmy nominated and winning producers, directors, writers, and actors, both in front of and behind the camera his entire career, Rick has topped box office charts globally.


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