Leigh Cameron is a seasoned marketing leader at IBM with over two decades of experience, currently serving as the Worldwide Performance Marketing Leader for Watson Marketing, where responsibilities include leading demand generation digital campaigns for new client acquisition. Previous roles at IBM encompass positions such as North America Software Marketing Manager and Distribution Channels Manager, focusing on strategic planning and performance assessment across various sales channels. Additionally, Cameron has a strong background in technical sales and e-business solutions, having served as a Strategic Solutions Sales Specialist and e-business Solution Sales Architect. Educational credentials include a Bachelor of Arts in Art and Art History from Agnes Scott College and an MBA in Computer Information Systems from Georgia State University's J. Mack Robinson College of Business.
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