Inclusive Guide is a user review website created by two Black women with a mission to create data-driven, economic incentives for businesses to be more inclusive and welcoming, resulting in safer spaces for people of marginalized identities. The Inclusive Guide is a digital platform where individual users can rate businesses and spaces on their customer service experience corresponding to the users’ specific identities (race, ability, gender, etc). Gathering this data will allow users to plan their travels and conduct business with peace of mind, provide businesses with the incentive and resources to recruit and retain a diverse customer base, and inform policy at the highest levels. 

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