Daniela Ciocan

Daniela Ciocan is the CEO of the Independent Beauty Association and has over 20 years of experience in the beauty industry. Daniela started their career as a marketing and sales director for Kose America Inc, a Japanese cosmetics company. After 8 years with Kose, they took on the role of marketing director for Cosmoprof North America, the largest beauty trade show in the US. Daniela was with Cosmoprof for 12 years before leaving to start their own company, Unfiltered Experience.

Unfiltered Experience is an experiential DTC popup event connecting companies in the beauty & wellness space with content creators and consumers. The events are held in unconventional venues with amazing art displayed from featured artists to serve as Instagrammable moments. Objective is to highlight innovative products, tools and resources to allow consumers to live out the best version of themselves.

After 3 years of running Unfiltered Experience, Ciocan was approached by CaseMed, a US based manufacturer that produces patented monodose functional packaging made out of sustainable & biodegradable materials, to be a strategic advisor and partner. Ciocan accepted the role and has been with CaseMed for 1 year.

In addition to their work with CaseMed and Unfiltered Experience, Ciocan is also an Executive Producer for THE LOOK ALL STARS TV Series. In this role, they oversee strategic marketing, content and promotional activities as well as brand partnerships.

Daniela Ciocan attended the Fashion Institute of Technology, where they earned a B.S. in Marketing Cosmetics. Daniela graduated Magna Cum Laude in 1996.