Malinda Ganther

Malinda Ganther serves as the Senior Director of Lead Generation at Informa TechTarget, a position held since December 2024, after a successful tenure at Industry Dive from April 2015 to December 2024 where roles included Senior Director of Lead Gen, Director of Lead Generation, and Senior Advertising Operations Manager. With extensive experience in managing digital ad inventory, driving revenue growth, client consulting on marketing strategies, and optimizing team performance, Malinda has a proven track record in advertising operations. Previous experience includes roles at American University as the Assistant Director of Marketing and Ticket Sales, where marketing campaigns significantly increased attendance and revenue, and an educational background with a Master's degree in Sports Studies from Georgetown University and a Bachelor's degree in History from the University of Virginia.