Krista Pulley

Director, Integrated Planning at iProspect

Krista Pulley, MBA, is an experienced media planning professional with a diverse background in strategic media management. Currently serving as the Media Planning Manager for ICON International, Inc. at the OWN Network since January 2022, Krista focuses on strategizing and implementing media plans to promote new seasons and show premieres. Previously, Krista held roles at Spectrum Reach as a Media Supervisor and Media Account Planner, where responsibilities included overseeing teams, optimizing inventory usage, and creating media proposals across various platforms. Krista's career also includes positions at BrandMuscle, YP, and AT&T, showcasing a strong foundation in media buying, marketing, and client relations. Krista holds an MBA from Alcorn State University and a Bachelor of Journalism in Strategic Communication from the University of Missouri-Columbia, complemented by a minor in Business Management.

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