Darcie Law

Darcie Law is an experienced professional in experiential marketing, currently serving as Vice President and Account Director at Jack Morton Worldwide since May 1998, where management of Buick and GMC's events and sponsorships for General Motors is a primary responsibility. Previously, from May 1998 to June 2012, Darcie held the role of Experiential Marketing Director at General Motors R*Works, overseeing Chevrolet's events and sponsorships, focusing on areas such as entertainment, youth, diversity, and women. Darcie began the career at Ross Roy Communications (now BBDO) as a Traffic Coordinator before advancing to Account Executive, managing Chrysler and Plymouth catalog programs and dealership collateral from July 1995 to April 1998. Darcie holds a BA in Communications, Marketing, and Advertising from Michigan State University, earned in 1995.