Nicola Bysouth Martinez

Nicola Bysouth Martinez is an experienced professional in event planning and program management, currently serving as Director of Programs at Sentry Residential since July 2021. Prior experience includes over a decade at Del Mar Fairgrounds, where roles included Exhibit Supervisor, responsible for festival planning and community relations, and earlier positions as an Exhibit Representative and Event Coordinator/Assistant. Nicola's experience also encompasses a role as Catering Sales Assistant at Premier Foods, marketing internships at Del Mar Fairgrounds and San Diego Sports Arena, and an event planning internship at Couture Events. Educational qualifications include a Bachelor’s Degree in Managerial and Organizational Communications with a minor in Business Administration from Point Loma Nazarene University, supplemented by study at Universitat Autònoma de Barcelona.