Matthew Lim is an experienced Global Brand Manager at Kian Group of Companies since July 2022, focusing on the development and implementation of cohesive global brand strategies, market analysis, and collaboration with regional teams to ensure brand consistency. Previously, Matthew served as Assistant Marketing Manager, leading creative teams and ensuring effective communication across marketing efforts. Prior roles include Lead Copywriter at Paxgon Communications Sdn Bhd, where Matthew crafted marketing materials and maintained brand voice for clients, and Assistant Project Manager at Km Machinery, overseeing project plans and compliance. Early career experience includes an internship at Kuehne + Nagel in logistics and sales support. Matthew holds a Bachelor's degree in Arts, Entertainment, and Media Management from Taylor's University.
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