Safa Hajjaj is an experienced economic and trade advisor currently serving at the Norwegian Ministry of Foreign Affairs as an Economic, Trade, and Investment Advisor at the Norway Embassy since September 2021. Prior roles include Head of Investment Promotion Unit at the Centre Régional d'Investissement Marrakech - Safi, where strategies were developed for foreign investment, and Senior Trade & Investment Advisor at the Department for International Trade, focusing on multiple sectors, including energy and infrastructure. Safa also founded and led SAFATRA, specializing in handmade decorative exports, and has a background in capacity building and training from positions at Meridian International Center and Fondation Orient-Occident. Safa holds a Bachelor in Marketing Management from ENCG-SETTAT and a Master's degree in Entrepreneurship from Université Hassan II.