Kat Erschowa

Kat Erschowa is a seasoned creative professional with extensive experience in leading global campaigns and digital initiatives within the luxury fashion and beauty sectors. Currently serving as the 360 Global Director, Creative at The Estée Lauder Companies Inc. since March 2020, Kat has developed and executed influential consumer-centric campaigns for La Mer. Previously, Kat held the position of Executive Director, Digital, overseeing creative digital strategies. Other notable roles include Senior Art Director at Gap Inc.'s Intermix, Design Director at One Rockwell, and various art director positions at prestigious brands like Farfetch and NET-A-PORTER. Kat's educational background includes a Diplom in Communication Design from the University of Applied Sciences in Augsburg and an Erasmus Exchange in Typo/Graphics Design at the University of the Arts London.