Lichota Seidewand is a seasoned professional in business development and product marketing, currently serving as the Head of Platform at Laws of Motion since August 2024, focusing on scaling technology solutions for online retailers. Prior to this role, Lichota was the Director of Business Development at Bold Metrics Inc. from December 2022 to August 2024, where efforts concentrated on growth and sales strategies for sizing solutions used by notable retailers. Experience at Snap Inc. included managing partnerships and product marketing for augmented reality commerce, while Lichota also founded and led business development at Forma, a company acquired by Snapchat, known for its photorealistic digital try-on technology. Earlier roles included leading enterprise sales at Nosto, driving significant revenue growth at Product School, and serving as a financial advisor at AXA Advisors, LLC. Educational background includes a degree in International Studies, Business Administration, and Communications from Elon University.
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