Donald MacCormick serves as the Chief Product Officer at Lead Forensics since February 2023, focusing on identifying anonymous B2B visitors to enhance sales and customer interactions. Prior to this role, Donald held the position of Chief Strategy Officer at Squirrel365, where Donald promoted transforming spreadsheets into interactive Web content. Additional experience includes senior roles in product management and strategy at insightsoftware, Antivia, ClairMail, and Business Objects, with a strong background in analytics and product development, complemented by advanced degrees in Mathematics from the University of Bristol and Foundations of Advanced Information Technology from Imperial College London.
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