Gurpriya Sidhu

Gurpriya Sidhu is a Content Marketing Specialist at Leap Finance. Gurpriya has over two years of experience in marketing and has worked with brands in different stages of their growth. Gurpriya is responsible for managing all communication for the brand, including the weekly newsletter, event announcements, product copy, website and app store design, and blog.

Gurpriya has increased overall website traffic by 64% from Aug 2019 to Feb 2020 through FB ads using the same budget as before, resulting in 1.5x increase in conversions through web. Gurpriya has also improved the average position of the website on Google search from 21 to 10.8 (Google first page).

Gurpriya Sidhu has a master's degree in management science from Esade and a certification from HubSpot in content marketing. Gurpriya also participated in an international study tour focused on public affairs and international political economy at Georgetown University's McDonough School of Business.