Jeniffer Rojas Cayo is a seasoned professional in commercial management and pricing strategy with a robust career spanning over a decade. Currently serving as Gerente de Gross to Margin e Inteligencia Comercial at Gloria since December 2024, Jeniffer previously held the position of Head of Revenue Growth Management at Arca Continental Lindley from February 2022 to December 2024. Other notable roles include Head of Pricing & Planning at Auna, Jefe de Pricing & Promotions at Cencosud S.A., and various positions at Sodimac Perú, including Jefe de Operaciones Comerciales - Precios and Analista de Precios. Jeniffer's academic credentials feature a Programa de Especialización in Gestión Comercial y Ventas from Universidad del Pacífico, a Curso de Especialización in Indicadores de Gestión de Ventas y Marketing from CENTRUM PUCP, and a Bachelor’s degree in Administración y gestión de empresas from Universidad San Ignacio de Loyola.
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