Kaylor Wells is a seasoned professional with extensive experience in digital analytics and product management, currently holding the position of Senior Product Manager at LendingTree since July 2016. Kaylor's expertise includes designing a fraud detection framework, conducting site audits, and establishing new legal standards for marketing tracking. Prior roles at LendingTree involved creating internal tracking methodologies and implementing comprehensive analytics strategies. Previously, Kaylor served as a Digital Analyst at Belk, where data analysis improved site experiences and revenue, and as a Customer Experience Manager at Michaels Stores, focusing on optimizing customer interactions. Academic credentials include Bachelor's degrees in Marketing and International Business from the University of North Carolina Wilmington and KEDGE Business School, respectively.
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