Tarek Sultani is a seasoned professional in brand consulting and innovation, currently serving as a Senior Partner and Lead of Lippincott Middle East since January 2021, while also holding the position of Partner at Oliver Wyman. With prior experience as Group Director and Studio Lead at Fjord and Associate Director at Accenture Middle East, Tarek has demonstrated expertise in design and innovation. Earlier roles include Managing Partner at FUNCIONA and Managing Director for Siegel & Gale in the Middle East, where Tarek established the firm’s presence in the region. In addition to strategic branding expertise at Dragoman Brand Consultants and TCB, Tarek has a strong foundation in business development from earlier positions at Landor and Siegel & Gale. Tarek holds an M.B.A. from Questrom School of Business, Boston University, and has furthered education through Omnicom University and NYU Stern School of Business.