Marco Bettella

Marco Bettella is a seasoned Sports Marketing Manager at Macron, responsible for managing a merchandise sales budget exceeding €15 million for various sponsored clubs across football, rugby, basketball, and Australian rules football. With expertise in new business development, contractual negotiations, and merchandising, Marco has led multiple retail initiatives and successful marketing campaigns. Previously, Marco held roles at Under Armour and Luxottica, focusing on e-commerce merchandise planning and retail merchandise strategies in North America and the Asia-Pacific region. Academic credentials include a Master’s in Business Administration and specialized courses in Sport Marketing and Sponsorship.