Hervé Laronze

Hervé LARONZE is an accomplished leader with extensive experience in management and technical support across various industries. Currently serving as the CEO of MAD-UP since 2022, Hervé oversees general management and the implementation of commercial strategies and customer services. Prior roles include Site Director and Customer Services Director at FLUIDRA, where Hervé was a member of the Executive Committee in France and previously with Zodiac Pool Care Europe in multiple leadership positions for over a decade, significantly contributing to customer services and technical support. Earlier career experiences include roles at Ferro Corporation and a Ph.D. in Solid State Chemistry and Materials Science from Université de Bordeaux, highlighting a strong technical background that complements managerial acumen.