Cassandra Lim

Cassandra Lim is an experienced marketing professional currently serving as the Regional Campaign Manager for Google at Maker Lab since September 2023. With a career spanning several prominent organizations, Cassandra held the position of Global Digital Marketing Content Lead at Razer Inc. and previously worked as an Ecommerce Content Specialist at Marina Bay Sands. Cassandra's experience at HP included roles such as Regional Content Experience Lead and Marketing Programs Executive, where responsibilities involved executing marketing campaigns and measuring success metrics. Additionally, Cassandra has a strong foundation in leadership and strategic planning, demonstrated through various roles at SIM Global Education, where leadership capabilities were honed while managing intern organizations and events. Educational background includes a Bachelor's degree in Business and Management from the University of London, complemented by executive education from NUS Business School.