Riza Javellana

Riza Javellana is an accomplished marketing professional with extensive experience in leading marketing initiatives across renowned companies. At Mattel, Inc. since January 2009, Riza has held multiple roles, including Vice President of Marketing and Head of Marketing for Digital and Franchise, overseeing brands such as Fisher-Price and managing significant accounts like Walmart. Prior experience includes leadership positions at L'Oreal in the Consumer Products Division, where Riza successfully drove market share in hair color, skincare, and makeup, and brand management at Unilever, notably relaunching Vaseline to achieve top market status in body care. Riza's educational background includes a Bachelor of Science in Management Engineering from Ateneo de Manila University.